I’ve been using remote workers in my business operations for over 15 years. During my first decade in business, I didn’t have an office, so I relied on freelancers and...
Should a Startup Use Freelancers?
As a startup, freelancers were essential to my success. Since 2003, I’ve built nine businesses using freelancers. My current business, True Blue Life Insurance, employs 16 freelancers. I also use...
9 Survival Tips For When Your Company Is Scaling Too Quickly
Every company experiences growing pains—they’re a normal and necessary part of the journey of building a company. But don’t be fooled into thinking that too many orders or too many...
Here’s The Fastest Way To Solve Disputes At Work
Startups fail for a number of reasons. And some of the most common ones have nothing to do with the product itself. Many startup failures that I’ve seen have come...
Sales Negotiation Skills: How to Close More Deals
As a salesperson, it’s paramount that you practice sales negotiation techniques to close deals with the terms and pricing you desire.
Does Your Startup Actually Need Office Space?
Is your current office distracting you from doing your actual work? Have you found yourself doing higher quality work when you’re not at the office? You are not alone. Find...
Make Sure You Don’t Follow These 3 Pieces of Bad Startup Advice
For those entering the startup world, statistics can look bleak. According to 2017 research, the startup failure rate by industry was between 42% in the financial sector to 63% in...
Don’t Waste Time on Dead Sales Leads: The 3-Minute Guide on How to Identify Dead End Leads
Not every sales prospect is created equal. As a salesperson, there will be many occasions when you pitch to an uninterested prospect. Trying to sell your product or service to...
Re-engage Cold Leads in Your Sales Pipeline
So, you nailed your sales pitch – or so you thought. But now the emails you’re sending to your lead are going unreplied. And your calls? Well, they’ve gone unanswered...
Top 5 Lead Generation Companies to Increase Sales in 2019
It’s easy to feel overwhelmed by the world of sales and lead prospecting. Identifying a qualified sales prospect is not only difficult, but it can also be extremely time-consuming for...
Think You Have What It Takes To Be An Entrepreneur? Ask Yourself These 3 Questions First
Only 10% of startups survive their first year. That’s a scary statistic, but if you plan to start your own company, you have to know the odds are stacked against...
Why Founders Should Constantly Evaluate Their Team—And Themselves
Startups, inevitably, evolve. This is to be expected, but it means that you as the founder or CEO of your startup must be positioned to adapt and evolve, too––especially when...
What The History Of Art Investment Reveals About Its Future
Art investment has traditionally been a way to showcase an individual’s wealth and prestige. In the past, the great art academies turned out nearly every artist capable of selling their...
How To Sell A Technical Product Without Drowning People In Jargon
The first thing potential customers always asks themselves when you start talking about a product or service is, “What’s in it for me?” If you can’t answer that, you won’t...
What Startups Need to Know About Content Marketing in 2019
Globally, we watch one billion hours of YouTube a day. That’s equivalent to spending just over 114,000 years of our collective time watching cats get scared by cucumbers. We also...
5 Things You Need to Remember as Cofounders
There’s something romantic about starting a company: you feel inspired to chase your big idea, build something altogether different, and change the world, frequently with cofounders. But then, reality sets...
Guide to Public Relations for Startups: How To Hit a PR Home Run
As a PR agency, one of the most common things we hear from early-stage startups is “we want to get on TechCrunch.” https://twitter.com/davemcclure/status/249882785739837440 Generally, this statement is faced with stoic...
CAC Doesn’t Have to Rise as You Grow
One of the most important metrics for B2C companies is customer acquisition cost also known as, CAC. One debate is whether the cost rises or falls over time. The argument...
7 Big Lessons on How to Sell a Patent
In 2017, we had a death in the portfolio. Once all the employees left, the only remaining assets were some patents, servers, domains, and a lot of code. Recently, we...
5 Common Mistakes CEOs Make
As the CEO, you’re responsible for everything. A CEO serves as the public face of your company, liaise between the board of directors and employees, and make sure your team...