Sales Strategy

How GTM Teams Can Beat the Market with Predictive Intelligence
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5 min read

How GTM Teams Can Beat the Market with Predictive Intelligence

Close more deals with predictive intelligence. Learn how top GTM teams use real-time signals to target smarter and beat the competition.
Darcy Bickham
,
Content and Social Media Manager
 at
Crunchbase
AI in Sales: What to Know in 2025
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8 min read

AI in Sales: What to Know in 2025

AI in sales is the use of artificial intelligence to simplify, optimize and improve sales processes. Learn how sales automation can drive revenue growth.
Rebecca Strehlow
,
Copywriter at Crunchbase
 at
What Is Firmographic Data? A Comprehensive Overview
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6 min read

What Is Firmographic Data? A Comprehensive Overview

Firmographic data is a set of characteristics that define businesses and organizations. Learn more about firmographics in this guide.
Rebecca Strehlow
,
Copywriter at Crunchbase
 at

Stay up to date with recent funding rounds, acquisitions, and more with the Crunchbase Daily.

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9 min read

7 Ways To Optimize Your Sales Funnel To Max Out Conversions

The term sales funnel is used to describe the customer journey. The funnel goes from a customer’s initial awareness to their purchase.
Jaclyn Robinson
,
Senior Manager of Content Marketing
 at
Crunchbase
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8 min read

What Is An Ideal Customer Profile (ICP) And How Do You Create One?

What Is An ICP? Discover what Ideal Customer Profiles are, how to create them, and how to utilize them to find high quality sales prospects.
Jaclyn Robinson
,
Senior Manager of Content Marketing
 at
Crunchbase
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6 min read

How To Outperform Competitors’ Sales Teams With Competitive Selling

In this article, we’ll discuss the concept of competitive selling and provide some actionable tips about how to do it the right way.
Jaclyn Robinson
,
Senior Manager of Content Marketing
 at
Crunchbase
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6 min read

8 Effective Closing Techniques To Improve Inbound Sales

A sales team must employ the most effective closing technique for each situation. Here are eight options that are sure to improve your sales.
Jaclyn Robinson
,
Senior Manager of Content Marketing
 at
Crunchbase
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8 min read

7 Social Selling Strategies To Transform Followers Into Customers

Read on to learn seven essential strategies that will help you convert social media followers into loyal paying customers.
Jaclyn Robinson
,
Senior Manager of Content Marketing
 at
Crunchbase
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6 min read

3 Recommendations For Post-Pandemic SaaS Sellers

Here are three recommendations for SaaS sellers moving into a post-coronavirus future.
Jaclyn Robinson
,
Senior Manager of Content Marketing
 at
Crunchbase
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6 min read

Creating A Sales Presentation: 3 Steps To Win Clients In 2021

Creating a sales presentation that wins clients can be challenging. Here are three steps to creating a winning sales presentation.
Jaclyn Robinson
,
Senior Manager of Content Marketing
 at
Crunchbase
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7 min read

4 Best Practices To Successfully Manage Your Sales Pipeline

To get control over your sales, you need a strategic approach to pipeline management. Here are four ideas to strengthen your sales process.
Jaclyn Robinson
,
Senior Manager of Content Marketing
 at
Crunchbase
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5 min read

Sales Competition Isn’t About the Reward, It’s About the Experience

It’s no secret that the sales industry is competitive. Let’s take a look at how sales leaders can use sales gamification and coaching to deliver an engaging experience that lasts.
Jaclyn Robinson
,
Senior Manager of Content Marketing
 at
Crunchbase