Sales Strategy

How GTM Teams Can Beat the Market with Predictive Intelligence
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5 min read

How GTM Teams Can Beat the Market with Predictive Intelligence

Close more deals with predictive intelligence. Learn how top GTM teams use real-time signals to target smarter and beat the competition.
Darcy Bickham
,
Content and Social Media Manager
 at
Crunchbase
AI in Sales: What to Know in 2025
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8 min read

AI in Sales: What to Know in 2025

AI in sales is the use of artificial intelligence to simplify, optimize and improve sales processes. Learn how sales automation can drive revenue growth.
Rebecca Strehlow
,
Copywriter at Crunchbase
 at
What Is Firmographic Data? A Comprehensive Overview
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6 min read

What Is Firmographic Data? A Comprehensive Overview

Firmographic data is a set of characteristics that define businesses and organizations. Learn more about firmographics in this guide.
Rebecca Strehlow
,
Copywriter at Crunchbase
 at

Stay up to date with recent funding rounds, acquisitions, and more with the Crunchbase Daily.

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7 min read

Developing An Effective Sales Roadmap To Win Your Customers Over

With a sales roadmap, you can better align with other teams in the business and instill trust in your customers.
Jaclyn Robinson
,
Senior Manager of Content Marketing
 at
Crunchbase
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9 min read

MQL vs. SQL: What’s the Difference and Why are They Important?

Comparing MQL vs. SQL? We explain what each term means, its position in the sales funnel, and the importance of each lead type. ✓ Learn more!
Jaclyn Robinson
,
Senior Manager of Content Marketing
 at
Crunchbase
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7 min read

Sales vs. Marketing: What’s the Difference?

What is sales vs. marketing? In this article, we break down the differences in management, targets, and approach. ✓ Read on to learn more!
Jaclyn Robinson
,
Senior Manager of Content Marketing
 at
Crunchbase
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6 min read

4 Sales Training Strategy Tips to Boost Your Bottom Line

Four tips to help you create an effective sales training strategy that aligns with the global shift toward remote work.
Jaclyn Robinson
,
Senior Manager of Content Marketing
 at
Crunchbase
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6 min read

What the Modern Buyer Wants in 2021

B2B tech sales in 2021 has seen some big changes. The biggest by far? The emergence of buyers in the sales process.
Jaclyn Robinson
,
Senior Manager of Content Marketing
 at
Crunchbase
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5 min read

3 Technologies to Help You Effectively Manage Remote Sales Teams

Many sales departments have been forced to remotely scale their operations. But figuring out what technologies to use isn't a simple process.
Jaclyn Robinson
,
Senior Manager of Content Marketing
 at
Crunchbase
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7 min read

Overcome These 3 Challenges to Gain Top Seller Status

In this article, learn how the top performing B2B sellers are evolving and overcoming the many challenges of the last year.
Jaclyn Robinson
,
Senior Manager of Content Marketing
 at
Crunchbase
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12 min read

Personalizing Sales Experience to Build & Accelerate Pipeline

Even though sales personalization is a well-known tactic, only 12% of professionals are satisfied with the personalization in their efforts.
Jaclyn Robinson
,
Senior Manager of Content Marketing
 at
Crunchbase
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5 min read

How To Hire A Virtual Sales Team That Will Win Deals

While no one has all the answers yet, here are two important ways you can hire a virtual sales team that wins deals.
Jaclyn Robinson
,
Senior Manager of Content Marketing
 at
Crunchbase