Tech Spend

Aberdeen provides insight into prospects' IT spend in order to refine targeting and prioritize leads.

  • Allows Exports
  • Use with Pro Search
  • View on Profiles

Tech Spend

Aberdeen provides insight into prospects' IT spend in order to refine targeting and prioritize leads.

  • Allows Exports
  • Use with Pro Search
  • View on Profiles

Aberdeen provides 9 new data fields in Crunchbase.

 

Overview

Aberdeen is changing the way B2B technology organizations find and engage their total addressable market as well as overcome their marketing challenges. The Aberdeen app on Crunchbase provides IT spend on company profiles so users can refine their sales and marketing outreach and boost their lead generation. Aberdeen can offer continuous insight into what’s happening in your market, including omni-channel content marketing and effective demand generation campaigns. Data coverage includes over 100,000 company profiles on Crunchbase that feature Aberdeen data.

How do customers use Aberdeen?

  • Better define your audience and engage those most likely to buy.
  • Assess technology spending trends within specific Crunchbase categories.
  • Combine Aberdeen’s IT spend data with Crunchbase funding information to predict technology need in specific verticals for lead generation.

 

Hear From Aberdeen Customers

“Aberdeen is the only option for this kind of rigor of approach and size of database. Aberdeen Group’s technology data set is the largest database of IT specific firmographic information that we could find that we felt comfortable with in terms of leveraging that data to meet our analysis needs.“
– Ben Doyle, VP of Demand Generation, Extreme Networks

 

Resources

Marketplace Apps: How to Get Started
Terms & Conditions
Learn more about Aberdeen