Discover, Qualify and Connect with Prospects: Introducing Crunchbase’s Outreach Integration

What if you could combine your favorite sales prospecting platforms to create a simpler workflow?

Starting today, you can.

With Crunchbase’s new integration, Outreach customers can discover, qualify and connect with prospects directly within Crunchbase. ​​Here’s how to use Crunchbase and Outreach together to streamline prospecting.


Build pipeline faster

Now, salespeople can leverage Crunchbase’s best-in-class company information, funding data and contact data to build their pipeline faster. The first step is finding the right prospects. To get started, you can use Crunchbase to:

  • Prioritize qualified accounts: Narrow down your prospect lists with advanced search filters to focus your time on accounts that match your ICP.
  • Identify relevant decision-makers: Use filters like job title, level, department and name to find verified contact information for company decision-makers most relevant to you.
  • Add contacts to Outreach in two clicks: Push contacts to Outreach, or assign contacts to existing Outreach sequences, directly from Crunchbase.
Crunchbase company and contacts search feature GIF

Improve your response rates

Once you’ve identified the right contacts and pushed them to Outreach, you can enable real-time email alerts to get notified when a prospect raises funding, hires new leadership, etc., to help you quickly customize your outreach.

Search less. Close more.

Combine your favorite sales prospecting platforms to create a simpler workflow. Try Crunchbase’s new Outreach integration.


Keep your CRM up to date with automatic syncing

When you push contacts to Outreach, you can also automatically send them to Salesforce as a contact or lead so your CRM is always up to date. And, thanks to automatic contact matching, you never have to worry about duplicates cluttering Outreach or your CRM.

Crunchbase push to Outreach and Salesforce GIF

This latest integration further enhances Crunchbase’s all-in-one prospecting solution to make your job easier. Crunchbase and Outreach customers can start using our new integration today. Not a customer? Start your free Crunchbase Pro trial or talk to our sales team to access our full suite of prospecting features for your team with Crunchbase Enterprise.

Say goodbye to missed opportunities.

Connect with decision-makers without leaving Crunchbase.

  • Originally published December 1, 2021