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Sales Strategy

How to Qualify Leads Faster With Crunchbase’s Predictive Intelligence
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4 min read

How to Qualify Leads Faster With Crunchbase’s Predictive Intelligence

Qualify leads faster with Crunchbase’s predictive intelligence, and uncover companies ready to buy before your competitors do.
Darcy Bickham
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Content and Social Media Manager
 at
Crunchbase
How GTM Teams Can Beat the Market with Predictive Intelligence
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5 min read

How GTM Teams Can Beat the Market with Predictive Intelligence

Close more deals with predictive intelligence. Learn how top GTM teams use real-time signals to target smarter and beat the competition.
Darcy Bickham
,
Content and Social Media Manager
 at
Crunchbase
AI in Sales: What to Know in 2025
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8 min read

AI in Sales: What to Know in 2025

AI in sales is the use of artificial intelligence to simplify, optimize and improve sales processes. Learn how sales automation can drive revenue growth.
Rebecca Strehlow
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Copywriter at Crunchbase
 at
What Is Firmographic Data? A Comprehensive Overview
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6 min read

What Is Firmographic Data? A Comprehensive Overview

Firmographic data is a set of characteristics that define businesses and organizations. Learn more about firmographics in this guide.
Rebecca Strehlow
,
Copywriter at Crunchbase
 at

Stay up to date with recent funding rounds, acquisitions, and more with the Crunchbase Daily.

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7 min read

Why You Should Consider Selling to Governments and How To Do It Well

As the macroeconomic environment becomes more challenging, public servants are an attractive new category of buyer for startups.
Alice Wenner
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Content Specialist
 at
Crunchbase
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8 min read

Social Prospecting: What it is and How to do it Effectively

Social prospecting can help you reach a wider audience, build stronger relationships and close deals. Here's how to use it to your advantage.
Alice Wenner
,
Content Specialist
 at
Crunchbase
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7 min read

10 Prospecting Tactics to Boost Your Sales and Close More Deals

These essential sales prospecting tactics will enable you to make the sale faster, more efficiently and with less effort.
Alice Wenner
,
Content Specialist
 at
Crunchbase
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5 min read

3 Must-Haves When Designing a Modern Sales Incentive Program

Sales incentive programs have a greater impact on driving behaviors that lead to more revenue than a simple commission plan. Here's how to design one.
Alice Wenner
,
Content Specialist
 at
Crunchbase
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10 min read

30 Best Sales Automation Tools for 2025

Sales automation tools have several key benefits. Find the best sales automation software for optimizing and streamlining your sales process.
Rebecca Strehlow
,
Copywriter at Crunchbase
 at
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6 min read

4 Ways Downsized Sales Teams Can Deliver Outsized Returns

Mass layoffs are hitting sales teams, but the pressure to perform is increasing. Here's how downsized teams can deliver outsized results.
Alice Wenner
,
Content Specialist
 at
Crunchbase
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6 min read

14 Sales Prospecting Techniques to Find and Engage Potential Customers

Maximize your sales pipeline with the most effective sales prospecting techniques that will help convert prospects into paying customers.
Alice Wenner
,
Content Specialist
 at
Crunchbase
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11 min read

Why You Need a Sales Prospecting List and How to Build One

Here's everything you need to know about building a prospecting list, from key definitions to how to build your own lists more efficiently.
Alice Wenner
,
Content Specialist
 at
Crunchbase
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5 min read

How to Use an Account-Based Strategy to Drive Revenue Growth

Using an account-based strategy is a great way to hone your sales and marketing efforts and drive intentional wins during market uncertainty.
Alice Wenner
,
Content Specialist
 at
Crunchbase