Playbook

Predict Smarter, Sell Faster: How Top Sales Teams Beat the Competition

Welcome to the ultimate sales playbook.

This guide will give your sales team a decisive edge — spotting best-fit prospects sooner, improving your targeting and outreach, and closing deals faster.

Forget outdated firmographics, guesswork, and messages that miss the mark. With Crunchbase’s predictive intelligence, you’ll know which companies are gearing up to buy — well before your competitors see them coming.

What’s Inside

01

A bold new approach for refining lead scoring and pinpointing accounts with real buying intent.

02

An inside look at predictive buying signals — including predictions about funding, growth, and exits — that help you time outreach around pivotal moments.

03

A more strategic way to fuel pipeline and close deals faster, using forward-looking data to target the right buyers at the right time.

Playbook

Download the Sales Playbook