If you Google “B2B lead generation strategy,” you’ll find 12,600,000 results that offer too many ideas mashed into one written piece. The truth is the authors confuse strategies with tactics ...
With 50 percent of companies failing within five years, growth is often a question of survival. Therefore, it’s important that growth strategies are as efficient as possible. It’s challenging to ...
Master Your Outbound Sales in Four Easy Steps Use time to save money Personalization Perfect your messaging Master the ideal client profile Outbound sales get a bad rap. Just a ...
As someone who runs a growth marketing consultancy for e-commerce startups, a big part of my job is finding prospects. Not only finding prospects but finding email addresses to contact ...
Have you seen an increase in your email bounce rates in the last six months? If so, don’t feel bad – you’re not the only one. As a B2B Marketing ...
I get a lot of cold email from B2B sales professionals pitching their products and services. Some are good and catch my attention. However, the majority of them are bad…very ...
More than half of all startups fail in their first four years, according to the U.S. Bureau of Labor Statistics. To beat the odds as a startup CEO, you need ...
Company size. The number of employees. Geographical location. Industry. It’s common for sales teams to use high-level data points like these to determine which companies to reach out to. But ...
Even if your business offers a revolutionary product, without acquiring new customers your company is doomed to fail. That’s why sales representatives play a key role in building a successful ...