Re-engage Cold Leads in Your Sales Pipeline
So, you nailed your sales pitch – or so you thought. But now the emails you’re sending to your lead are going unreplied. And your calls? Well, they’ve gone unanswered...
Top 5 Lead Generation Companies to Increase Sales in 2019
It’s easy to feel overwhelmed by the world of sales and lead prospecting. Identifying a qualified sales prospect is not only difficult, but it can also be extremely time-consuming for...
How To Sell A Technical Product Without Drowning People In Jargon
The first thing potential customers always asks themselves when you start talking about a product or service is, “What’s in it for me?” If you can’t answer that, you won’t...
In Email Marketing, Testing Is Your Secret Weapon: How to Optimize Your Outbound Sales Emails
By taking the right approach to targeted email testing, email marketers can greatly decrease risk while increasing potential reward. Every sales team knows to prioritize email marketing. After all, it’s...
How to Follow Up With Sales Prospects Effectively
Looking at your fourth-quarter sales forecast and strategizing how to reach your quota can require an all-out blitz. The first installation of our sales crunchtime blog series looked at how...
Crunchtime: Hitting Your End of Year Sales Quota and Prioritize Sales Leads – Part 2
In part one of the sales crunch-time blog series, we looked into end-of-quarter time management strategies and efficient prospecting. In part two, we’ll look more deeply into prioritizing your prospects...
How To Find New Targeted Sales Accounts
By the time the end of the quarter rolls around, salespeople across the world look for ways to reach their quota. Hopefully, by the time the next deadline arrives, you’ve...
How to Pitch to a Public Company
Timing is everything in sales. And perhaps one of the most important times for salespeople to pitch a product or service is immediately after a company makes an initial public...
How to Set SMART Sales Goals
SMART is a well-known industry acronym for sales goals that are Specific, Measurable, Attainable, Realistic and Timely.
Are Your Sales Prospecting Techniques Out of Date?
Providing a helpful product or service is important. However, finding the people that need that product or service is just as important. Over the course of time, sales prospecting techniques...
6 Strategies to Generate Sales Leads
When it comes to lead generation, the days of solely relying on cold calling are over. A one-size-fits-all sales pitch probably won’t cut it in today’s competitive marketplace. If you’re...
How to Create an Effective Sales Pitch
Have you ever left home for a road trip or night out on the town and realized 30 minutes later that you forgot to extinguish a candle you had burning...
Perfect Your Cold Calling Script to Start Hearing ‘Yes’ Instead of ‘No’
Cold calling is a skill. Contacting someone you’ve likely never met before and convincing them to invest their resources in your product or service based on a thirty-second elevator pitch...
A Comprehensive Guide on Account Executives: Compensation, Daily Tasks, & Career Trajectory
When asking ourselves what is an account executive, it’s important to look at the data behind the work they do. Not only do we cover what does an account executive...
Best Practices for Managing SDRs: How to Build and Manage an SDR Team
Managing SDRs is one of the most challenging jobs with some of the biggest payback. To help with the best practices for managing SDRs, The Bridge Group looked at SDRs...
Webinar: Power Prospecting with Crunchbase Pro
In this webinar, our team dives into how to power your sales prospecting with Crunchbase Pro. Here is a summarized transcription and video of the webinar. Webinar: Power Prospecting with...
Creating a Community for Women of Color in Sales: In Conversation With Chantel George
Let’s start off with some numbers for women of color: 3.8% of all board seats in the Fortune 500 in 2016 were made up by women of color. 5.0% of...
How ABM Increases Sales B2B Deal Size
Forty percent of B2B companies had a full account-based marketing (ABM) program in 2016 according to a SiriusDecisions survey. This increased to 62% in 2017 and will likely increase even...
The Sales Machine: How to Build an Early Stage Sales Team
Building a sales team at an early stage company can create a platform for startup success and fast-growing revenue. So how do you ensure you’re setting up a dream sales...
4 Tips for GIFs in Cold Emails
Someone once told me that their goal when emailing a client is to make them smile. I’ve done my best to never let that sentiment go, so I’ve recently started...
