Outreach integrates Crunchbase data into their platform so their clients can source and contextualize qualified leads. Clients discovered more opportunities by targeting prospects that have a higher likelihood to purchase, and the live Crunchbase dataset ensures reps don’t miss out when new companies receive funding. Crunchbase’s open API was easy to integrate, taking only a few hours to complete.
“Crunchbase is the de facto source of funding data and we knew our customers – especially in tech – highly trusted Crunchbase”, said Outreach’s Senior Product Manager.