crunchbase knowledge center

Case Study

Engagio better targets their ICP with Crunchbase Pro

Engagio, an account-based marketing and sales platform that helps their customers personalize their marketing and sales efforts to close more deals,  needed to activate a strategy to better target their Ideal Customer Profile (ICP) and scale lead qualification. Engagio chose Crunchbase Pro to accelerate top-of-funnel lead generation and prioritize leads and was able to significantly accelerate their pipeline  while saving countless hours of research and data entry by exporting Crunchbase data to Excel and Salesforce.